Field notes

What we've learned.

Practical writing on AI for small and mid-sized businesses. No buzzwords, no vendor pitches — just what we've actually seen work.

Tools · March 2025

Exploring No-Code AI Tools: February 2025 Edition

A meta experiment: we created our entire monthly AI update using AI tools themselves — research, writing, video, translation. Here is what we used, what worked, and what to watch.

Deep dive · November 2024

Recommender Systems: How they evolved over the past years

Over the past six years, recommender systems have undergone a remarkable transformation. A technical look at data sources, modeling techniques, and where the field is heading.

Strategy · October 2024

AI Beyond the Buzzwords: Practical steps to get started for small businesses

AI sounds like it is reserved for tech giants, but it is transforming small businesses every day. A practical, actionable guide to get started — including the free tools that get you a long way.

Strategy · September 2024

Unlocking small business growth with LLMs

Large language models like GPT-4 are levelling the playing field. Eight specific ways small firms can use LLMs to compete with much bigger players.

Perspective · July 2024

Why simplicity in AI solutions is key for small businesses

If AI is to genuinely democratize innovation, it needs to be easy enough for smaller businesses to use. A case for stripping complexity from the field.

Strategy · April 2024

Smart hiring vs. upskilling: Navigating growth in tech

Train existing staff or bring in new hires? Both strategies have merits — the right answer depends on speed, scope of change, and what you want to build for the long term.

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